• teawrecks
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    3 months ago

    Reminder to support creators in other ways if you’re going to use this.

    Edit: similarly, if you can afford it kick a few bucks to your Lemmy instance. We’re about freedom as in speech, not as in freeloading, people. The whole reason the internet shifted to being ad and data collection based after the dotcom bubble is because no one wants to pay for anything.

    • Sneezycat
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      3 months ago

      You know creators get paid for the sponsor right? Not for if people watch that part or not.

      • teawrecks
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        3 months ago

        A main reason youtube is so successful as an advertising product is their detailed metrics. Virtually every sponsor will want to see each video’s metrics which show retention during different parts of the video. It would be the same as putting the ad at the end of an hour long video; if they see a huge drop off where almost no one sees the ad, they may decide the creator didn’t fulfill their end of the contract, or pay them proportionally to the retention during the ad.

      • mlc894@lemm.ee
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        3 months ago

        Why would a sponsor pay for an ad if they know nobody will watch? Its not magic money out of nowhere; the sponsor has to come out net positive or else they stop sponsoring.

      • smackjack@lemmy.world
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        3 months ago

        Thing is, the way a company determines if a sponsorship is working is by using offer codes. If no one is using an offer code, the company is going to assume that that sponsorship isn’t working out and might terminate the deal.

      • teawrecks
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        3 months ago

        Don’t hate the player, hate the game.

        I agree, ads suck, but a lot of good content just wouldn’t exist otherwise, because their viewers don’t want to fund it. If you help fund it, then maybe they don’t need to have sponsorships.

          • teawrecks
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            3 months ago

            I guess you only know about the channels who cater to the lowest common denominator? That tracks.

            Corridor Digital and LTT optionally let you use their own paid platforms to view everything without ads.

            Channel 5 will sometimes run a sponsor, sometimes not based on patreon support.

            I only watch Atrioc’s 10-15m marketing videos, but in the last year I’ve seen him run one sponsor.

            I don’t think I’ve ever seen Captain Disillusion or DIY Perks run a sponsor segment.

            Kurzgesagt and Mark Rober only run ads for their own merch at this point.

            Internet Shaquille and Girlfriend Reviews always put the ad at the end to make it as easy as possible to skip.

            Zach Freedman makes great stuff and is thankful to his patreon subs, but is clear about why he still needs sponsorships to afford what he does. Same for Simone Giertz who is trying to get her own product company off the ground, but it’s not profitable.

            Yeah, it’s unfortunate how dependent on ads everything is, but the reality is it gets funding, and there is a lot of actually useful, educational content that leverages that.