Union organizers at an auto parts plant in London, Ontario were prepared when management launched another anti-union campaign. By mapping out the workforce and addressing managers’ claims of bankruptcy directly, the union secured support. Experts note employers increasingly rely on consultants to bust unions. Successful organizing involves addressing workers’ issues discreetly while building relationships. Amazon uses intimidating one-on-one meetings to discourage unionizing at its Montreal fulfillment center. Meanwhile, Honda monitors “hot spots” with color-coded maps and sets “watch lists” of at-risk franchises. The article highlights how mapping workplace geography and leveraging workers’ concerns can help unions overcome employer interference. However, aggressive union-busting tactics are spreading as companies learn from each other.

Overall, the piece examines current unionization efforts and strategies used by both labor and management.

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