cross-posted from: https://kbin.social/m/anime@lemmy.ml/t/474899

The Nippon TV (NTV) television broadcasting company announced on Thursday that it has decided to acquire 42.3% of the shares of world-famous animation studio Ghibli. This transaction, once completed, would make NTV the largest shareholder of the Ghibli, and turn the studio into a subsidiary of Nippon TV.

      • pimento64
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        1 year ago

        He means that the acquisition will just result in Nippon TV crassly exploiting their new property as hard as they can, rushing out tons of cheaply-made garbage in hopes of swindling consumers with Studio Ghibli’s good name. Eventually, Studio Ghibli will be a name that people associate with cheap shit, and will be forgotten.

        • 柊 つかさ@lemmy.worldOPM
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          1 year ago

          That is very possible and has happened in the past with many companies that have been acquired by bigger ones. However, the article states NTV has acquired a 42.3% share in the company. If over 50% of the remaining shares are still within the studio, they will still have control. It remains to be seen.

          What I primarily didn’t understand about the original comment was the “loved” part of it. People obviously do not like a studio going down the drain because of an acquisition so I don’t get what the author meant to convey by sarcastically using “loved”.