When I released a game on Steam, I’ve had at least one youtuber offer to promote it for only $2000.

I politely declined, but I’m thinking, dude, the game’s only $2 and I sold maybe 200 copies. I’m not dropping 2 grand on what I’m 90% certain is a scam.

That sounds like Unbox Therapy. His vids were always straightforward but entertaining and he seemed to bring up criticisms when they were valid. Then, it seemed like suddenly his production value skyrocketed and at the same time, he never had anything critical to say about whatever product he was unboxing.

I gave it a few months but eventually unsubbed and haven’t thought about the channel for a couple years until just now. Not really interested in checking it out again, though.

there was one cycling channel recently that was victim to a fraud attempt where someone pretending to be them reached out to a bike frame manufacturer requesting a frame to review, they wound up doing a sting on the fraudster. it was a pretty elaborate setup too, they did their homework