Jobs named it Apple after the Beatles corporation Apple Corp. The Beatles sued so Steve Jobs promised that Apple was a computer company and would never get into music distribution that could dilute the Beatles Apple trademark.
Moral of the story is to defeat your foes while they’re young and weak, do not wait for them to grow large and powerful based on nothing but empty promises.
Jobs named it Apple after the Beatles corporation Apple Corp. The Beatles sued so Steve Jobs promised that Apple was a computer company and would never get into music distribution that could dilute the Beatles Apple trademark.
Not true.
In the Steve Jobs biography, Jobs told Walter Isaacson he was “on one of my fruitarian diets” and had just come back from an apple farm, and thought the name sounded “fun, spirited and not intimidating.”
But then when Apple computers DID get into music distribution, the Beatles’ Apple Corp had some more lawyering to do.
Moral of the story is to defeat your foes while they’re young and weak, do not wait for them to grow large and powerful based on nothing but empty promises.