A torrent of prominent brands halted their advertising on X on Friday, dealing a massive reputational blow to Elon Musk’s social media company after his public embrace this week of an antisemitic conspiracy theory favored by White supremacists.
Disney and Warner Bros Discovery have suspended advertising on Twitter/X too.
It wasn’t profitable before Elon bought it. Companies like this can run for a long time getting money from investors. Don’t ask how or why anyone would invest in X at this point, but they’re probably the sort of folks who don’t mind a little antisemitism here and there…
It’s comfort. I know content creators, artists, etc., who don’t want to touch the Fediverse, yet whine about Twitter (and Facebook, and Instagram) all day long. Some cry about techbros on the Fediverse, yet pay the blue checkmark tax. As well as supposed bad moderation, etc.
Centralized social media platforms put everyone at one place without having to register an account every place you want to interact with people. This however put enormous power into their hands. The Fediverse solves the “but I have to register every place” issue with federation, while the only power-imbalance might be from bigger, more desired federations could dictate rules to the less desired ones.
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It wasn’t profitable before Elon bought it. Companies like this can run for a long time getting money from investors. Don’t ask how or why anyone would invest in X at this point, but they’re probably the sort of folks who don’t mind a little antisemitism here and there…
It’s comfort. I know content creators, artists, etc., who don’t want to touch the Fediverse, yet whine about Twitter (and Facebook, and Instagram) all day long. Some cry about techbros on the Fediverse, yet pay the blue checkmark tax. As well as supposed bad moderation, etc.
Centralized social media platforms put everyone at one place without having to register an account every place you want to interact with people. This however put enormous power into their hands. The Fediverse solves the “but I have to register every place” issue with federation, while the only power-imbalance might be from bigger, more desired federations could dictate rules to the less desired ones.