These numbers exclude Ecosia, Brave, Qwant and all the other search engines that have seen a surge in sign-ups over the last few days.
You are also seeing people take the opportunity to switch browsers. Vivaldi specifically has reported substantial growth recently.
Article talking about DuckDuckGo: https://techcrunch.com/2026/05/26/duckduckgo-installs-are-up-30-as-users-reject-being-force-fed-googles-ai-search/
A website to help you start your own journey: https://purchasewithpurpose.io/
Keep it up and spread the word. No better time to make an impact.
“if you are not the customer, you are the product”. Or to phrase it differently: they have a strong incentive not to enshittify, as that would lose them lots of paying customers.
That being said, there is no guarantee that they will not turn shitty later. There never is and never will be, with any service you dont host yourself.
Sorry bud but that’s just naive; literally all the big corpos we hate now were beloved when they started. Kagi already dropped their first paid tier from 500 to 300 searches per month. I am not saying that they will necessarily enshittify but I would certainly not assume they won’t just because they are selling something (look at Plex for a very recent case)
I think you missed a “no” before “guarantee” but I understand the point. There are not guarantees but this one doesn’t even look like a good candidate to stay clean IMO (plus as a Canadian, I would not subscribe to an American company for the time being, I just saw their wiki to find out where they are based)
Thanks for your reply
yes. thanks.
windows 11 is paid. So is netflix
windows itself is not the main source of income for microsoft.