“The TV business isn’t just about selling TVs anymore. Companies are increasingly seeing viewers, not TV sets, as their most lucrative asset…”
“The TV business isn’t just about selling TVs anymore. Companies are increasingly seeing viewers, not TV sets, as their most lucrative asset…”
The profit they get from a tv is a single sale. The way they want to make money nowadays is as passive income, that’s why they’re pushing all the subscription services everywhere. It’s a lot more money for them.
Think of it like this: a $500 tv can earn them $50 profit, but $5/quarter for the same tv means they get double that profit in 2 and a half years. And they’ll probably make triple or quadruple that, so they get 4 times as much money for the same tv sale.