Netflix says it's looking to "retire" its cheapest, ad-free plan in some countries, according to a shareholder letter from Tuesday.

Netflix will implement the change in Canada and the U.K. in the second quarter of the year before “taking it from there,” the letter said.

The company did not specify when (or whether) the change would impact U.S. subscribers.

  • ZeroCool@slrpnk.netOPEnglish
    721·
    6 months ago

    …And the enshittification era of streaming services continues unabated.

    • lurch (he/him)@sh.itjust.worksEnglish
      16·
      6 months ago

      In theory, that would be the time for someone to step up and make their own streaming service with blackjack and hookers, but no ads.

      • 14th_cylon@lemm.eeEnglish
        231·
        6 months ago

        that theory doesn’t really work here, because you don’t have what they have.

        if someone makes bread, you can also start making bread and people don’t care, it is still a bread.

        if someone has and sells game of thrones, you can’t just make your own game of thrones with blackjack and hookers. you can make something similar, but it is not going to be the same and some people will still want to see game of thrones, which is why the market is so fragmented.