By the implied reasoning, is marketing an attempt to artificially simulate social pressure? I have questions.
Watching the Black Friday media coverage gives me the familiar feeling of just not getting it. I can see it happening and don’t understand why people accept(?) it. Sure, all hype is manufactured, but when people follow it, it becomes real - to them, anyhow. It’s actually fascinating.
I want to believe that I’m immune from marketing and hype, but I don’t think that can be completely true. Marketing also contributes to brand awareness which would still have an impact on trust when it comes to selecting products that you need. I do however think it’s much more difficult to convince me to buy a thing I don’t need by impulse. Objective reasoning always seems to take over. I don’t seem to be able to buy stuff I don’t need regardless of price. Maybe I’m depriving myself of potential happiness? Maybe I value reasoning above stuff? I don’t know.
Does anyone have any thoughts about what’s happening here?
Marketing has a lot in common with grifts or cons. It’s said that there is no grift that will work on anyone, but there is a grift for everyone.
Marketing is usually about appealing to the widest audience. You are likely not in that audience.
Sometimes a marketer knows a product inherently won’t appeal to a wide audience. They then choose a more bespoke strategy. If someone smartly target you, I expect you would be as receptive as anyone. You probably wouldn’t even notice, just like others don’t seem to notice when they’re being “sold” something.
I expect it’s just that simple. I know it is for me, and we seem quite similar in this regard.