F.U.D. Fear, Uncertainty, Doubt. A favorite tactic of IBM, then Microsoft, now Toyota. If you can’t compete, announce an upcoming “breakthrough” so customers will delay purchases from competitors
Yeah with car manufacturers the usual tactic is ‘concept’ cars of ‘the next model’ containing every single thing a consumer could wish for… which of course never get built.
Pontiac Aztec was the worst ever. The concept was so cool and they claimed almost ready for production. It would have been YUGE! …… then somehow they released a completely different disaster of a vehicle that is now part of history as one of the worst ever
F.U.D. Fear, Uncertainty, Doubt. A favorite tactic of IBM, then Microsoft, now Toyota. If you can’t compete, announce an upcoming “breakthrough” so customers will delay purchases from competitors
Yeah with car manufacturers the usual tactic is ‘concept’ cars of ‘the next model’ containing every single thing a consumer could wish for… which of course never get built.
Pontiac Aztec was the worst ever. The concept was so cool and they claimed almost ready for production. It would have been YUGE! …… then somehow they released a completely different disaster of a vehicle that is now part of history as one of the worst ever