Blizzard has launched a month-long blood drive to celebrate the release of Diablo IV's second season, Season of Blood. There will be three tiers of rewards that will unlock as more people donate, with the final reward being a sweepstakes for a custom liquid-cooled PC infused with human blood.
Never mind that ‘infusing’ can mean basically anything - I still think it reflects an off-putting attitude towards our bodies. The concept itself seems immature and gross. If it makes people donate blood, it’s hard to actually oppose it though.
Dollars to donuts, they’re going to put a drop of pasteurized pig blood in the paint and then dye the coolant red.
It def seems like a bit of a biohazard, but what’s off-putting about it otherwise? If the blood is sterilized well and there is not much of it its more of a cool talking point then anything