Setting a limit for global warming didn't succeed in galvanising climate action quickly enough – now we should focus on making the annual average temperature rise clear for all to see, says Bill McGuire
It failed because achieving it wasn’t easy or cheap enough for consumers, wasn’t profitable enough for investors, and was too much of a threat to entrenched corporate/state interests.
It failed because achieving it wasn’t easy or cheap enough for consumers, wasn’t profitable enough for investors, and was too much of a threat to entrenched corporate/state interests.