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In a landmark move reinventing the working week in the United Kingdom, at least 200 British companies have signed up for a permanent four-day working week for all their employees without any loss of pay.

Together, these 200 companies employ over 5,000 people, and among these charities, marketing and technology firms are the best-represented, a report by The Guardian said quoting the 4 Day Week Foundation.

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The change was first adopted by around 30 marketing, advertising and press relations firms. The suit was followed by 29 charity, NGO, and social care industry-based organisations, and 24 technology, IT and software firms. Later, another 22 companies in the business, consulting and management sectors also joined the bandwagon and permanently offered four-day weeks to staff, according to The Guardian report.