I know they came out the same day but it’s hard to see a reference to one without the other.
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They just happen to be the two biggest movie releases of the year this far. I think they beat all the Marvel movies and the new Indiana Jones in box office, which signals that serialized movies are not the huge phenomenon they used to be just a few years ago. They are also received very favorable reviews. So they are just getting a lot of positive attention.
It essentially started as a meme
It’s the silliness of the contrast between them. Similar to the animal crossing and doom communities coming together and creating memes when their games launched on the same day.