Activision Spent a Movie Blockbuster's Budget on Black Ops 6 Marketing
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The question remains, has their marketing budget surpassed the development budget?
  • jordanlund@lemmy.world
    16·
    12 hours ago

    “you still see the new Call of Duty: Black Ops 6 promoted everywhere”

    ?

    Can’t say I’ve seen any, what are they spending it on? Print magazine advertising?

    • mars296@fedia.io
      3·
      8 hours ago

      I’ve seen ads on TV for it. I also happened across Jack Frags streaming a campaign playthrough yesterday on YouTube. I briefly tuned in to see what the campaign was like. His game crashed a few minutes later and he mentioned it was the 4th crash so far during his stream… So I stopped watching. I haven’t bought any COD since the original Black Ops and wasn’t going to buy this one but that did not inspire confidence.