• Xanvial@lemmy.one
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      1 year ago

      The money seems to be endless, but I’m not so sure about the focus on sports will keep up for more than 5 years

      • evhan@lemmy.foldling.org
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        1 year ago

        I heard 2030 as a likely target date for this whole “own all the sports” thing on a recent Bloomberg podcast.

        When China pushed into football in the 2010s, it only really lasted five years or so, but it looks to me like this will be more sustained, especially given the success of the project so far.