Many people believe it’s an astounding $18 after a post on X of McDonald’s menu prices at a rest stop in Connecticut went viral and made national headlines. (Narrator voice: It’s not.)
Now, almost a year after the post, a top McDonald’s executive wants to set the record straight. In a recent letter, Joe Erlinger, president of McDonald’s USA, said $18 for a Big Mac combo was the “exception” and not the norm across all 13,700 restaurants in the country.
The average price of a Big Mac in the US was $4.39 in 2019,” Erlinger said in his recent letter. “Despite a global pandemic and historic rises in supply chain costs, wages and other inflationary pressures in the years that followed, the average cost is now $5.29. That’s an increase of 21% (not 100%),” he added.
Until these assholes stop taking in record profits each year & their ceos get more money than some countries generate they can fuck off on saying wages are a problem. The working poor deserve every penny they can get.
Agree. None of these CEOs have any groundbreaking ideas either. It’s all the same strategies for short term profits rather than longer sustainable growth.
They’re paid in stock, so line must go up because MONEY.
That’s just it, as a business owner, some years may be good, and some years may be bad.
So some years your profit should be less.
That doesn’t mean you’re going under. Less profit is still profit. That means everyone (including yourself) has been paid and you have money left over.
But because CEOs are paid mostly in stock, the profits have to rise every year, for no necessary reason besides “I like money”
And eventually that’ll break, and it’ll happen all at once.
Lowered prices to $5 and still making profit.
https://www.marketwatch.com/story/heres-how-much-profit-mcdonalds-makes-on-its-new-5-meal-e2bbbd2c
“Available for a limited time.” How magnanimous of them.
Did anyone else feel like this article just reads like an ad for their new value menu?
Yes. There should probably be some sort of disclaimer about how much Rotten Rons paid for this incredibly in-depth reporting.
They gauged a little too much and boasted about record profits a little too loudly, and now have to deal with backlash. Too bad, so sad. 🙄
No they aren’t.
They’re scared. Continue to avoid McDonald’s and they’ll keep lowering prices. We have the power because we have the money they want and can choose where to spend it.
we have the money
With the way things are going for the lower and middle classes, that’s a bold statement…
I see what you’re saying but the fact is any money we have is the money these types of companies are after, they’re not expecting rich people to keep McDonald’s afloat. They’re relying on commuters in a hurry, busy moms with whiny toddlers, people too tired after a day of work to cook for themselves etc. Voting with those dollars, however limited they may be, is the most powerful form of influence the lower class has.
And as much chain fast food as possible. They’re all doing it to varying degrees.
I’ve been doing my part for over 15 years now.
I’ve only had to go 2 or 3 times on roadtrips when they were literally the only option, always late at night.
Excellent! I used to go there a lot until I got tired of overpaying
Imagine working for two hours to be able to afford a single fucking Big Mac meal!
Now imagine working for two hours and then having to eat a Big Mac.
But a $15 minimum wage will cause prices to skyrocket! …. Prices have skyrocketed, wages remain stagnant.
I can make a hamburger and fries in like ten minutes active cooking time for £3, and it’ll have proper beef and be perfect.
What is even happening at Burger King?
Imagine not buying overpriced, unhealthy junk food.
For me, the most egregious example was huggies diapers increasing prices while production costs went down.
Went on a trip recently and we always stop by a McDonald’s for breakfast and holy crap, a freaking hash brown was almost three bucks.
I get having to pay workers more but that’s just some bullshit price gouging there because there’s no way in hell what workers are still there are getting paid that much better in order to justify a the dollar hash brown.
They also have less workers per store now as they employ tablets for ordering, I believe, and some cooking processes have been simplified or removed.
I would admit I used to get McDonald’s quite a bit for lunch because it was pretty cheap. But, where I live a Big Mac meal is on average about $16 right now and I can get a burrito bowl from Chipotle with a drink for $13.
I’m not saying Chipotle is high quality food but I don’t think anyone’s going to argue it’s not better quality than McDonald’s, so why on earth would I pay more for McDonald’s?
They overreached on their price gouging and now they’re just trying to backpedal because they’re losing money.Chiptle is real food… Mcshit ain’t.
I don’t got to chiptle because customer service is shite tho
Started eating at Culver’s recently. Same price as McDonald’s but tastes like actual good quality hamburgers.
Plus Culver’s always has ice cream
Pretty sure Chipotle is owned by McDonalds.
Invest in real food. It is the foundation of your body.
Pretty sure Chipotle is owned by McDonalds.
It is not. McDonald’s was an early investor but hasn’t been for a long long time (almost 20 years now), but the idea has stuck around.
Chipotle is a publicly traded company.
I dunno… sugar is sugar, carbs are carbs, protein is protein, your body is not prejudiced as to where those components comes from
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consumers were willing to pay more as their paychecks rose and they were sitting on loads of savings accumulated during the pandemic.
Wait, who got more money dumping into their savings?
Um, everyone…1500 per kid and then like 3k on top of that then another 6500 check later
No kids here… Didn’t see a penny. But I’m happy those that needed it got it. 😊
I got 2 stimulus checks for $1200. I didn’t even have to ask, they just showed up. Did you not get those?
That’s not a lot in this context of savings, just about 2 months’ rent or less for a lot of people.
Many people don’t have anywhere near 2 months rent in savings.
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Ya can get away with a lot of shit but mess with peoples food and you will end up lashed to a cross. Ya dont fuck with the hierarchy of needs.
No one needs Micky Ds.
My point is people get pissed when you mess with available food options, its the principle of the matter. Since food is so important any amount of fucking with food will anger folks due to instinctual reinforcement.
Playing fast and loose with what constitutes food.
You are focusing way too much on the fact that its McDonald’s. The point im making is largely seperate from the quality of said food, and is moreso focused on the fact that people dont generally like being cut off from different sources of food. We all catalog that shit either actively or passively, but if youre hungry and nothing else is available ya aint gonna care about quality.
Also I have eaten the fucking egg MRE, McDonald’s is certainly closer to food than that abomination.
Also I have eaten the fucking egg MRE, McDonald’s is certainly closer to food than that abomination.
Fucking this. I once went on a week long “survivalist” camping trip. Your options for dinner were catching something yourself, or an MRE. Between the 5 of us that went, we caught exactly one rabbit the whole week.
We got a mountain of McDoubles(this was back when they were $1) on the way home and it was heavenly in comparison to that shite.
username checks out
A Mac is worth $3.00. The ingredients cost them $1.60.
Love how they compared the $18 combo to the average price of just the sandwich, it’s just insane to me.
Thank you. This should have been a top comment as it needs more direct attention.